68 000 volunteer applications for 2010

first_img2 September 2009A total of 67 999 people from 170 countries have applied to become volunteers for the 2010 Fifa World Cup, with an average of 1 600 applications being received each day between 20 July and 31 August.2010 Fifa World Cup Local Organising Committee (LOC) CEO Danny Jordaan said the programme proved to be hugely popular: “We are honoured by the incredible response we have received from around the world,” he said.Strong foreign responseAccording to the LOC, there was a strong response from outside of South Africa, with Nigerians showing great interest with the highest number of applications (750) from outside of the host country.The United States followed with 554 applications, while Brazil was close behind with 489. Zimbabweans registered 449 applications, while Italy managed an impressive 414.Other African countries that responded were Cameroon with 375, the Democratic Republic of Congo with 109, and Lesotho with 106.Local applicationsLocally, with two World Cup stadiums, Johannesburg came in with the most applications, receiving a total of 16 280 applications for Soccer City and Ellis Park.Pretoria received 8 496 applications, followed by the Nelson Mandela Bay with 7 365, Cape Town with 5 998, and Nelspruit in Mpumalanga province and Rustenburg in North West province coming close behind with 5 781 and 5 558 applications respectively.eThekwini/Durban received 5 148 volunteer applications, followed by Polokwane in Limpopo province with 5 503, and Mangaung/Bloemfontein in Free State province with 4 371 applications.Administrative supportThe LOC said that most volunteers had applied to provide administrative support for the tournament, as well as hospitality and ushering services, fan park services, and information technology and telecommunications.In order to assist with hearing-impaired spectators, 83 volunteer hopefuls have applied to work in sign language support.The next step is for the applications to be screened, with the interview process beginning in December. Overseas volunteers will be interviewed by teleconference, while host city interviews will be conducted simultaneously at venues in each city.Once the final selections have been made, the volunteers will then be trained in their respective fields before the World Cup kicks off.Source: BuaNewslast_img read more

Marketing for those who cannot predict the future

first_imgShare Facebook Twitter Google + LinkedIn Pinterest CornBrazil’s corn production loss estimates are fluctuating between 200 to 400 million bushels. While this may sound high, it is actually helping to ease some large carryout concerns. Estimates are showing the U.S. will likely have the largest corn carryout in the last 10 years come August. This hasn’t happened since before the 2007 ethanol mandate, which coincides with the last time corn traded below $3 for an extended period.Adding to the mix, China continues to be a wildcard in terms of storage and carryout. Estimates of China’s corn storage levels range between 4 billion by the USDA to 9 billion bushels by some Chinese firms. Also, there continues to be rumors of quality issues with the stored corn. China may have to export some to blend off lower quality corn and replace with fresh inventory this fall. All these unknowns make it difficult to be bullish corn without a weather issue.BeansBeans continue to trade wildly as questions regarding production issues in Argentina circulate. Regardless, Argentina is sitting on the largest bean supply carryout in the world, so there isn’t a supply problem on paper. These production issues only represent about 20% of last year’s beans in storage in that country. The U.S. bean supply is still burdensome. We face the largest carryout in over a decade. Even with fewer acres than predicted a month ago, trend-line yields would create a situation that doesn’t warrant current prices.Funds have been on a buying spree, which may be what is supporting higher prices right now. This seems similar to last July when corn prices rallied quickly on fears that didn’t match the bigger picture. The $10 beans of today may be the $4.50 corn of last summer, where only 4 months later corn was trading at $3.50. Time will tell.Market ActionEarly this week I was concerned this recent bean rally may be short-lived (similar to last year’s corn rally), so I purchased 9 Nov puts for 10 cents on 40% of my anticipated 2017 production. These expire in late Oct, but I’m using them for the 2017 crop. This position provides unlimited upside potential (less 10 cents) and peace of mind that I won’t take less than $9 for some of my 2017 beans (again for 10 cents).While I hope I lose all the money I paid for these puts (because that means values stayed high), I wanted to be sure to put protections in place to reduce my farm operation’s risk.While farmers have a tendency to be optimists (i.e. prices will go higher), It’s important to remember things can always get worse. Right now the best outcome for prices would be a drought. Unfortunately, a drought usually hits southeast Nebraska (where my farm is) the hardest. So, for me it’s a catch-22 (price vs. yield). That’s why it’s important to put protections in place against all scenarios because no one can predict the future.Jon grew up raising corn and soybeans on a farm near Beatrice, NE. Upon graduation from The University of Nebraska in Lincoln, he became a grain merchandiser and has been trading corn, soybeans and other grains for the last 18 years, building relationships with end-users in the process. After successfully marketing his father’s grain and getting his MBA, 10 years ago he started helping farmer clients market their grain based upon his principals of farmer education, reducing risk, understanding storage potential and using basis strategy to maximize individual farm operation profits. A big believer in farmer education of futures trading, Jon writes a weekly commentary to farmers interested in learning more and growing their farm operations.Trading of futures, options, swaps and other derivatives is risky and is not suitable for all persons. All of these investment products are leveraged, and you can lose more than your initial deposit. Each investment product is offered only to and from jurisdictions where solicitation and sale are lawful, and in accordance with applicable laws and regulations in such jurisdiction. The information provided here should not be relied upon as a substitute for independent research before making your investment decisions. Superior Feed Ingredients, LLC is merely providing this information for your general information and the information does not take into account any particular individual’s investment objectives, financial situation, or needs. All investors should obtain advice based on their unique situation before making any investment decision. The contents of this communication and any attachments are for informational purposes only and under no circumstances should they be construed as an offer to buy or sell, or a solicitation to buy or sell any future, option, swap or other derivative. The sources for the information and any opinions in this communication are believed to be reliable, but Superior Feed Ingredients, LLC does not warrant or guarantee the accuracy of such information or opinions. Superior Feed Ingredients, LLC and its principals and employees may take positions different from any positions described in this communication. Past results are not necessarily indicative of future results. He can be contacted at jon@superiorfeed.com.last_img read more

The New Mad Men Of Advertising Are… Everywhere

first_imgCrowdsourced advertising platforms – some with Silicon Valley backing – are sprouting up to liberate untapped talent from around the world and remake television (and video) advertising. Companies such as Tongal, Zooppa, Poptent and others are tapping the crowd for talent and hoping to leverage social media’s expanding reach and real-time impact to strengthen ties between products and people. Can you tell who made the Dannon yogurt commercial below starring John Stamos? It aired during last year’s Super Bowl:>In fact, the ad was created by Remy and Andrew Neymarc, a pair of twenty-something brothers raised in France and possessing no formal video training. Their concept was chosen amongst thousands via the crowdsource advertising platform Poptent.The crowd is seizing control.Talent is EverywhereCollege students – think Michael Dell and Mark Zuckerberg – can launch highly disruptive multi-billion dollar businesses right from their dorm room. But can they direct? Can they create mega-popular, award-winning television advertisements for global brands? The answer is a resounding yes. Ideas can come from anywhere, and talent resides everywhere. The commercial below, for example, is the direct result of crowd participation. The original idea for the ad and then, later, the finished commercial, were selected from entries by creators – some professional, many amateur – around the world. Related Posts Facebook is Becoming Less Personal and More Pro… brian s hall Deconstructing the AdvertisementWhereas companies like Poptent have created a platform that connects global talent with big brands, Tongal has taken the crowdsourcing model one step further – by deconstructing the advertisement into its constituent parts.For example, I may have the perfect idea for the next great iPhone commercial. Note: Idea for next great iPhone ad: a virtual 3D Steve Jobs and Tupac Shakur share iTunes Radio playlists and wisdom as they are seated cross-legged on a barren desert.Problem: I have absolutely no filming talent. Using Tongal’s platform, big brands offer “challenge rewards” not only for fully edited video advertisements, but for ideas for commercials. Tongal president and co-founder, James DeJulio, told me that this new model will permanently disrupt how television advertising gets made:So many talented people have until now had little access to do really creative work. In Hollywood, for example, every studio relies on the same ten names for every action. (Crowdsourcing) rearranges the labor market for creative work.Tongal has received $15 million in venture capital funding. The company works with popular brands by crafting an advertising “challenge.” First, is the idea challenge – anyone can submit a idea for the brand’s next commercial. The crowd – at least, those registered on the Tongal site – can submit and/or vote on these ideas. The most popular ones are then awarded a cash prize of, say, $500.Video artists can then craft an advertisement based on the top five most popular ideas, for example. Again, these videos are voted on and the winner receives, say, $25,000. In addition, each winning participant across the challenge’s several stages has a chance for an additional slice of the reward pool. If the second most popular “idea” is ultimately used in the winning video, for example, the person with that idea receives an additional reward.The entire process, from creating the challenge, generating ideas, and developing a finished advertisement takes about 8 weeks – far faster than the traditional model. Throughout the process the challenge is simultaneously being aggressively promoted on Twitter and Facebook. DeJulio estimates that “easily 10-20% of all television advertising over the next few years” will be based on a crowdsourced model. That’s tens of billions of dollars.Surprisingly, money is not the driving factor for many participants. “More money typically equals better participation,” says DeJulio, but this is not always the case. The more people that use a product, such as a toothbrush or deodorant, the more likely it is that more and better ideas are generated via the crowd. This is doubly so, he suggests, for products that have a rabid fan base – for instance, women’s shoes.A Whole New WorldThe rapid advancement of low-cost HD video tools, steady cams, and professional editing software, combined with globally accessible social media platforms which aggregate and empower the crowd, are finally disrupting the insular, highly profitable television advertising business.Lego, Pringles, Axe, Pepsi, Nokia, and numerous others now rely upon crowdsourcing to generate ideas and foster new talent. Everyone wins. Big brands get a great commercial, possibly at a much lower price, and far faster than ever before. At the same time, talented folks from around the world have a chance to build a career in a new industry. Teens such as Zach Boivin have already earned thousands. Consider this advertising challenge linking Pringles and Star Wars. It yielded thousands of fan-generated entries, such as the one below. Big brands use the crowd not just for ideas, talent and inspiration, but to help generate brand awareness – even at the ad concept stage.Pizza Hut, for example, encouraged football fans to submit videos incorporating the idea of quarterbacks shouting “hut” to hike the ball. Along with many great entries received, the campaign itself was a clever means of increasing brand awareness long before any finished advertisement even made it onto the television screen.While Pizza Hut selected the finalists in its crowdsourced challenge, a popular vote was used to decide which ad made it to the Super Bowl. The Dos and Don’ts of Brand Awareness Videos This is in large part because viewers place a higher level of trust in television advertisements. Even in the second decade of the 21st century, television ads influence viewers far more than most other forms. Yes, this is also true for tech-savvy teens and young adults.Television Advertising In A Multi-Screen WorldTelevision may command a disproportionate share of trust and influence among advertising media, but each new advertising channel – your Twitter feed, or your smartphone screen, for example – has the potential to distract once faithful viewers.It’s also now much harder for brands to develop and distribute a consistent message across these multiple channels, screens and media platforms. What works on the television screen may do nothing for someone updating their Facebook page on their iPhone. Multiple ads with varying sensibilities are thus required even for a single brand or product. This has forced advertisers to seek out new talent and new avenues for promotion.Kurt Lohse is marketing director for Poptent, a social media platform that links brands looking for advertising with freelancers from around the world. The 65,000 independent filmmakers registered with Poptent, he told me, “run the gamut from boutique ad agencies to film school students with basic training.”In a multi-screen world, well-made video content remains one of the most effective sales tools available, and demand continues to grow as the range of possible media outlets expands. Think “Super Bowl commercials to viral videos, web videos and everything in between,” as Lohse puts it.In this new world, big brands need the crowd just to meet demand.The Crowd Wants What The Crowd WantsWith more screens, more channels and more media platforms, it’s also become much harder for advertisers to deeply connect with every group or demographic. The top-down model no longer works. Asking a crowd to create an ad is much more likely to result in something that resonates with, well, that specific crowd. PepsiCo, which owns a number of food brands, including Doritos, has done just that in order to appeal to multiple demographics, particularly younger ones. In this case, the rather odd crowdsourced advertisement featuring a goat ultimately made it into the company’s Super Bowl ad blitz.  Guide to Performing Bulk Email Verification Crowdsourced participation in the traditional world of television advertising is a big deal. The global advertising market has an estimated value in excess of half a trillion dollars. In a world of tablets and “second screens,” DVRs and YouTube, television still grabs the majority of this bounty. The winner, to be selected later this month, will receive a $25,000 fee, and the winning ad will be shown on national TV.  Tags:#advertising#crowdsourcing#television A Comprehensive Guide to a Content Auditlast_img read more

Is What You Sell of Vital Importance?

first_img Essential Reading! Get my 2nd book: The Lost Art of Closing “In The Lost Art of Closing, Anthony proves that the final commitment can actually be one of the easiest parts of the sales process—if you’ve set it up properly with other commitments that have to happen long before the close. The key is to lead customers through a series of necessary steps designed to prevent a purchase stall.” Buy Now Is the conversation that you want to have with your dream client around something vital? Is it something so important, so necessary that it should command their attention?Not ProductIn some rare cases, your product may rise to the level of being vital, demanding your dream client’s time, attention, and resources. This may be true when they are struggling to obtain whatever it is you sell, but less likely if they are already getting what you sell from your competitor. When the latter is true, when they already have what they need, the tiny improvement your product might produce is not a critical issue.Not ServiceService issues and failures can disrupt a business, creating a strategic issue in an area where one would not exist if their current partner was executing well enough. Unless the day-to-day issues rise to the level that make it worth suffering through the switching costs, you aren’t like to displace your competitor by promising a better experience when your prospect has learned to live with the challenges that happen in the normal course of business.Not a Few PenniesYou might be able to produce a better turn on the investment your prospect makes, and you may be able to reduce their pricing and show them some savings. There are, believe it or not, some salespeople and sales organizations that still lead with a lower price as a way to reduce their prospect’s costs as a way to improve the ROI. Sophisticated, savvy business people aren’t easily lured into changing partners for a lower price because they know that they are taking money out of their solution. Because saving a few pennies doesn’t move the needle, it isn’t a vital issue (and when saving a few pennies is vital, your prospect may not be doing well).What makes something vital is how important it is to producing the necessary or critical outcomes your prospect needs. The things that rise to being vital tend to be the more strategic outcomes, things that contribute to the goals and the direction of the people who decide when—and if—they are going to entertain the idea of changing what they are doing.When you show someone your product in the first five minutes of a call, you have identified yourself as someone who wants to talk about something non-vital.last_img read more

Odisha to celebrate Gandhi’s 150th birth anniversary for 2 years

first_imgThe Odisha government on Tuesday decided to celebrate the 150th birth anniversary of Mahatma Gandhi for two years from October 2 this year. The decision was taken at a meeting chaired by Chief Minister Naveen Patnaik at the Secretariat here. He said people belonging to all sections of society will be involved in the anniversary celebrations in the State.Observing that Mahatma Gandhi wanted to develop society on the principles of truth and non-violence, Mr. Patnaik said that he had proposed to include ‘Ahimsa’ in the preamble of the Constitution.Leader of the Opposition in the Assembly Narasingha Mishra, former Chief Minister Giridhar Gamang, Culture Minister Ashok Chandra Panda, Gandhian leader Bhabani Charan Patnaik and several MPs and legislators also attended the meeting.Mr. Panda informed that five sub-committees have been constituted for the celebration of the anniversary in a grand manner. Padayatras and memorial meetings will be held across the State during the two-year period, he added.The Minister said that Gandhiji’s birth anniversary would be celebrated in schools, colleges, urban local bodies, blocks and gram panchayats. A new website will be opened to propagate the messages of Gandhiji.In order to commemorating Mahatma Gandhi’s visit to Cuttack, a function will be organised in the city on March 23 next year, Mr. Panda said.Statues of Mahatma Gandhi will be erected at all district headquarters and one major road at the places Gandhiji visited will also be named after him. Gandhiji had visited Odisha eight times and toured different parts of the State.The Odisha government is also considering convening a special session of the Assembly in 2019.last_img read more

Exclusive: India will never win athletics medal with current set-up, says Krishna Poonia

first_imgKrishna Poonia, one of India’s star performers at the 2012 Olympics with a seventh place finish in the women’s discus throw event, is concerned about the future of athletics in the country.India has never won a track and field medal at the Olympics and Poonia believes the wait isn’t going to end anytime soon.”What else do you expect? An Indian has finished seventh at the Olympics,” the 2010 Commonwealth Games gold medallist told India Today in an exclusive interview. “Unless we have good competition in India, we will never produce an Olympic medallist.”Poonia also expressed frustration and anger for the pathetic situation of athletes and the utter disregard of officials to make things better.”Where are the competitions?” she asked. “You don’t even know when the National Games will be held. They just keep getting postponed. There is not even a single good grand prix event in India. Even to practice we have to go out to Europe and America and that’s not always possible.”Considering all the hurdles along the way, Poonia said she was happy with her performance in London. “I have a worked so hard for the last two years and have hardly been home. I am happy with my show,” she said.Poonia also spoke at length about her once fierce rivalry with Australia’s Dannie Samuels, who had challenged the Indian to a straight shootout after the 2010 Commonwealth Games.The showdown never took place, of course, and Poonia said she had buried the hatchet with Samuels in London. “Danni finished way down the order here. So I went to her, hugged her and consoled her. She is a young girl and she is my friend now. Our animosity is a matter of past,” she said.advertisementLooking ahead, Poonia’s fans are hoping that she can better her seventh place finish at the next Olympics in Rio de Janerio. However, the 35-year-old is not sure what the future holds for her.”I can’t travel abroad all the time as my kids are growing up. They need me too. I have to look at my priorities,” Poonia said, perhaps indicating that we have seen the last of her.last_img read more