1. search engine promotion method
search engine promotion refers to the use of search engines, categories, directories and other online search information functions of network tools for website promotion. As the basic form of the search engine can be divided into network spider type search engine (the search engine) and artificial classification directory based search engine (the catalogue), so the search engine promotion in the form of a corresponding method based on search engine and method based on category, the former includes search engine optimization, keyword advertising, the fixed position, based on content targeted advertising and other forms, while the latter is mainly to log on the website in the category right categories. With the further development of search engines, there are other forms of search engines, but most of them are based on these two forms.
search engine promotion method and can be divided into many different forms, common are: login free catalogue, login pay categories, search engine optimization, keyword advertising, keyword ranking, web content targeted advertising etc..
from the current development trend, the status of the search engine in network marketing is still important, and has been recognized by more and more enterprises, search engine marketing mode is evolving constantly, so we should choose the appropriate search engine marketing type according to the change of the environment.
2. email promotion method
uses e-mail as the main means of website promotion, and the common methods include electronic publication, member communication, E-mail advertisement of professional service providers, etc.. User permission Email marketing and spam based on (Spam), permission marketing than traditional way without permission or promotion Email marketing has obvious advantages, such as advertising can reduce the nuisance to users and increase the positioning accuracy of the potential customers and enhance the relationship with customers, enhance brand loyalty.
3. resource cooperation promotion method
through the website link exchange, exchange, cooperation, cooperative advertising content of user resources, to achieve the purpose of mutual promotion is similar between the target site, one of the most common resources cooperation way for Web links strategy, using web partners visits resources cooperation promotion.
each enterprise website all can have their own resources, this resource can be expressed as a certain amount of registered users, access information, valuable content and function of the online advertising space, to carry out cooperation in the use of web resources and partners, to achieve resource sharing, to jointly expand revenue. In these forms of resource cooperation, the exchange of links is the simplest form of cooperation, the survey shows that the new site is also an effective way to promote. Exchange links or reciprocal links, is a simple form of cooperation between certain complementary advantages of the website, the hyperlink place the other site in his website LOGO or the website name and set up other websites. "