The introduction of the personal network network of nearly 100 million yuan investment flowers film

After Zhang Yimou, Guo Jingming, Honglei Sun

, Huang Xiaoming, Li Xiaolu and other popular director, star shares music as pictures, music as its ecological wine enterprises network network again introduce cultural entertainment stars, celebrities investment.

May 16th

news network network announced that it has received a strategic investment flowers television renowned director Zheng Xiaolong, chairman Tun yong people a total of 72 million yuan. Among them, Zheng Xiaolong is the leading film and television production company of flowers film "gold medal director, director of" The Legend of Zhen Huan "," Mi month biography "and other works of the screen; Dun Yong Department of flowers television president," Mi months pass big drama producer "etc.. Zheng Xiaolong, dun Yong and wine net net capital "marriage", further integration, will directly promote the flowers television network network and ecological value chain reaction.


flower film gold medal director Zheng Xiaolong participated in the investment

network network, will be leveraging the music as ecological resources, leveraging the film and television, entertainment, star capital, construction of the "pan IP ecological product group + panoramic ecological operation +IP realized appreciation of the new profit model, driven by" wine life ecological world "strategic landing. Data show that in early 2016, network network has just completed nearly 200 million yuan A round of financing.

eco wine prices marriage star director, big drama producer


investment means the network network directly "bundled" super IP "film and television content producers". The reporter understands, flowers television in the industry to "create a boutique drama" known, not only to maintain a long-term and stable strategic cooperative relationship with domestic famous director Zheng Xiao Long, also has very strong competitive power in the TV drama planning, production and distribution of a complete industrial chain.

and the 72 million strategic investors, Zheng Xiaolong and Dunyong network network is also quite closely. Zheng Xiaolong Chinese mainland renowned director, screenwriter, producer, director of "the story of editorial department", "Beijing in New York", "golden", "The Legend of Zhen Huan", "" Mi months pass and many other well-known big plays on both sides of the Changjiang River huobian. Dunyong for flowers television president, and he produced the "The Legend of Zhen Huan", "Mi months pass a number of" phenomenal super IP works. Two people are Wine enthusiasts, and in 2015 in the network network for drama "to create a" Mi months pass the phenomenon of ecological IP derivatives – mi wine. At the same time, there is news that the flowers television heavy build, directed by Zheng Xiaolong’s "Beijing and New York" will cooperate with the customer network network depth. The long hot Zheng Xiaolong in the network network "winery raised" rumors also will be settled.

LETV holding vice chairman, network network CEO Li Rui said, "Zheng Xiaolong, dun Yong investment network network is not easy, we have had successful experience of cooperation. At the same time, hoping to close with the flowers television, promote the network network ‘content + platform + products + services’ business architecture in the content level of the ground."

nearly billion investment is also projected to the circle of movie and TV network network business "

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